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Migration & Transition

Change themes or re-platform without losing content, URLs, or search rankings. Step-by-step, staging-first, redirect-safe.

More in Migration & Transition

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How to migrate from Divi to Gutenberg (without losing SEO) — conceptual editorial illustrationMigration & Transition

How to migrate from Divi to Gutenberg (without losing SEO)

Divi locks your layout in its own shortcodes. Moving to native WordPress blocks is a manual rebuild — here's the path that keeps your rankings.

Alex Tarlescu11 min read
How to migrate BigCommerce to Shopify without losing SEO — conceptual editorial illustrationMigration & Transition

How to migrate BigCommerce to Shopify without losing SEO

Both BigCommerce and Shopify are hosted platforms, so this is a clean data move — but the URLs change and your apps don't come with you.

Alex Tarlescu10 min read
How to migrate Squarespace to Shopify (without losing SEO) — conceptual editorial illustrationMigration & Transition

How to migrate Squarespace to Shopify (without losing SEO)

Squarespace exports limited data, so moving your store to Shopify is part product transfer, part rebuild. Here's the honest path that keeps your rankings.

Alex Tarlescu10 min read
How to migrate WordPress to Webflow without losing SEO — conceptual editorial illustrationMigration & Transition

How to migrate WordPress to Webflow without losing SEO

Webflow can't import a WordPress site, so this is a rebuild. Here's the honest path, plus what you give up in ownership by moving.

Alex Tarlescu10 min read
How to migrate Ghost to WordPress (without losing SEO) — conceptual editorial illustrationMigration & Transition

How to migrate Ghost to WordPress (without losing SEO)

Ghost is clean and fast; WordPress is bigger and more flexible. Both are open, so this is a real export-import. Here's how to do it without losing SEO.

Alex Tarlescu11 min read
How to migrate from WPBakery to Elementor (without losing SEO) — conceptual editorial illustrationMigration & Transition

How to migrate from WPBakery to Elementor (without losing SEO)

WPBakery wraps your content in shortcodes that only it can read. Here's the honest, manual path to Elementor that keeps your URLs and rankings.

Alex Tarlescu11 min read
How to migrate Magento to WooCommerce without losing SEO — conceptual editorial illustrationMigration & Transition

How to migrate Magento to WooCommerce without losing SEO

Magento is powerful but heavy. Moving to WooCommerce on WordPress is a real data migration — here's the honest path that keeps your products and rankings.

Alex Tarlescu11 min read
How to migrate Wix to Shopify (without losing SEO) — conceptual editorial illustrationMigration & Transition

How to migrate Wix to Shopify (without losing SEO)

Wix has no clean export, so moving your store to Shopify is part rebuild, part product transfer. Here's the honest path that protects your rankings.

Alex Tarlescu11 min read
How to migrate Webflow to WordPress without losing SEO — conceptual editorial illustrationMigration & Transition

How to migrate Webflow to WordPress without losing SEO

Webflow has no clean export into WordPress, so this is a rebuild, not a transfer. Here's the honest path that keeps your pages and rankings.

Alex Tarlescu10 min read
How to migrate PrestaShop to Shopify without losing SEO — conceptual editorial illustrationMigration & Transition

How to migrate PrestaShop to Shopify without losing SEO

Moving from self-hosted PrestaShop to hosted Shopify trades control for convenience. Here's the honest, SEO-safe way to make the switch.

Alex Tarlescu10 min read
How to migrate Medium to WordPress (without losing SEO) — conceptual editorial illustrationMigration & Transition

How to migrate Medium to WordPress (without losing SEO)

Stop building your audience on rented land. Medium gives you a clean export, and WordPress lets you own the result. Here's the move that keeps your SEO.

Alex Tarlescu10 min read
How to change your WordPress theme without losing content or rankings — conceptual editorial illustrationMigration & Transition

How to change your WordPress theme without losing content or rankings

Your posts and pages survive a theme switch. Your widgets, menus, custom CSS, and rankings can quietly break. Here's the safe sequence.

Alex Tarlescu14 min read
How to migrate BigCommerce to WooCommerce without losing SEO — conceptual editorial illustrationMigration & Transition

How to migrate BigCommerce to WooCommerce without losing SEO

Moving a store off BigCommerce means exporting products, rebuilding the storefront, and mapping every URL. Here's the honest, SEO-safe path.

Alex Tarlescu11 min read
How to migrate WordPress to Squarespace (without losing SEO) — conceptual editorial illustrationMigration & Transition

How to migrate WordPress to Squarespace (without losing SEO)

Squarespace has a partial WordPress importer, but it leaves gaps. Here's the honest path that keeps your pages, images, and rankings intact.

Alex Tarlescu11 min read
How to migrate WordPress.com to WordPress.org (without losing SEO) — conceptual editorial illustrationMigration & Transition

How to migrate WordPress.com to WordPress.org (without losing SEO)

Same software, different deal: one is hosted and capped, the other is yours to host anywhere. Here's the honest move that keeps your URLs and rankings.

Alex Tarlescu10 min read
How to migrate PrestaShop to WooCommerce without losing SEO — conceptual editorial illustrationMigration & Transition

How to migrate PrestaShop to WooCommerce without losing SEO

Moving a PrestaShop store to WooCommerce is doable, but products, URLs, and customers all need a plan. Here's the honest, SEO-safe path.

Alex Tarlescu11 min read
How to migrate from Elementor to Gutenberg (without losing SEO) — conceptual editorial illustrationMigration & Transition

How to migrate from Elementor to Gutenberg (without losing SEO)

Moving off Elementor onto native WordPress blocks is mostly manual rebuilding. Here's the honest path that keeps your URLs and rankings intact.

Alex Tarlescu11 min read
How to migrate Drupal to WordPress without losing SEO — conceptual editorial illustrationMigration & Transition

How to migrate Drupal to WordPress without losing SEO

Drupal holds your content in a database you can actually export. Here's the honest path to WordPress that keeps your URLs and rankings intact.

Alex Tarlescu11 min read
How to migrate from OpenCart to WooCommerce (without losing products or SEO) — conceptual editorial illustrationMigration & Transition

How to migrate from OpenCart to WooCommerce (without losing products or SEO)

OpenCart works, but the ecosystem is thin. Here's how to move your catalog, customers, and rankings to WooCommerce without breaking either.

Alex Tarlescu15 min read
How to migrate from Joomla to WordPress without losing content or SEO — conceptual editorial illustrationMigration & Transition

How to migrate from Joomla to WordPress without losing content or SEO

Joomla and WordPress are both open-source, so this is a real migration, not a rebuild. Here's the honest path that keeps your content and rankings.

Alex Tarlescu11 min read
How to migrate from GoDaddy Website Builder to WordPress (without losing content or SEO) — conceptual editorial illustrationMigration & Transition

How to migrate from GoDaddy Website Builder to WordPress (without losing content or SEO)

GoDaddy's builder won't export your site, so this is a rebuild, not a transfer. Here's the honest path that keeps your pages and rankings.

Alex Tarlescu11 min read
How to switch WordPress themes without breaking your SEO — conceptual editorial illustrationMigration & Transition

How to switch WordPress themes without breaking your SEO

A new theme rarely loses content. It loses rankings by changing HTML, headings, links, schema, and speed. Here's the safe SEO sequence.

Alex Tarlescu13 min read
How to migrate from WordPress (WooCommerce) to Shopify without losing SEO — conceptual editorial illustrationMigration & Transition

How to migrate from WordPress (WooCommerce) to Shopify without losing SEO

Products and content move; URLs, your blog, and plugins don't follow cleanly. Here's the honest path that keeps your Google rankings intact.

Alex Tarlescu11 min read
How to migrate from WooCommerce to Shopify without losing SEO — conceptual editorial illustrationMigration & Transition

How to migrate from WooCommerce to Shopify without losing SEO

Moving from owned WooCommerce to rented Shopify is a real trade. Here's how to carry products, orders, content, and rankings across cleanly.

Alex Tarlescu11 min read
How to test a new theme on a staging site before going live — conceptual editorial illustrationMigration & Transition

How to test a new theme on a staging site before going live

A staging site is a private copy of your site where you can break things safely. Here's how to set one up and what to test before you push live.

Alex Tarlescu12 min read
The redirects you must set when a theme change alters your URLs — conceptual editorial illustrationMigration & Transition

The redirects you must set when a theme change alters your URLs

A theme switch usually keeps your URLs. When it doesn't, 301 redirects are what stop the rankings drop. Here's exactly what to map and how.

Alex Tarlescu12 min read
Moving from a page-builder theme to a block theme (the honest playbook) — conceptual editorial illustrationMigration & Transition

Moving from a page-builder theme to a block theme (the honest playbook)

Page-builder content doesn't cleanly convert to native blocks. Here's what actually carries over, what you rebuild, and whether it's worth it.

Alex Tarlescu13 min read
How to keep your custom CSS when you switch WordPress themes — conceptual editorial illustrationMigration & Transition

How to keep your custom CSS when you switch WordPress themes

Your custom CSS doesn't follow you to a new theme — and some of it shouldn't. Here's how to find it, move it, and keep what still works.

Alex Tarlescu11 min read
How to move a static HTML site to WordPress (a non-developer's path) — conceptual editorial illustrationMigration & Transition

How to move a static HTML site to WordPress (a non-developer's path)

Your old hand-coded HTML site is hard to update. Here's the beginner path to move it to WordPress without losing pages, URLs, or rankings.

Alex Tarlescu13 min read
9 theme migration mistakes that tank traffic (and how to avoid them) — conceptual editorial illustrationMigration & Transition

9 theme migration mistakes that tank traffic (and how to avoid them)

Most theme-change disasters trace back to a handful of avoidable errors. Here are the nine that quietly cost rankings — and the fix for each.

Alex Tarlescu13 min read
WooCommerce vs Shopify (2026): the honest trade-offs — conceptual editorial illustrationMigration & Transition

WooCommerce vs Shopify (2026): the honest trade-offs

Both are excellent — the right one depends on your use case. The real split is ownership: WooCommerce you host yourself, Shopify you rent.

Alex Tarlescu13 min read
How to migrate from OpenCart to Shopify (when it's worth it) — conceptual editorial illustrationMigration & Transition

How to migrate from OpenCart to Shopify (when it's worth it)

Leaving OpenCart for Shopify trades control for hosted simplicity. Here's what moves, how to keep your SEO, and when the switch is actually worth it.

Alex Tarlescu14 min read
How to migrate from Wix to WordPress (the realistic guide) — conceptual editorial illustrationMigration & Transition

How to migrate from Wix to WordPress (the realistic guide)

Wix has no clean export, so moving to WordPress is a rebuild, not a transfer. Here's the honest path that keeps your pages and rankings.

Alex Tarlescu12 min read
How to migrate from Squarespace to WordPress (2026) — conceptual editorial illustrationMigration & Transition

How to migrate from Squarespace to WordPress (2026)

Squarespace only exports part of your site. Here's the honest, beginner path to move to WordPress without losing pages, URLs, or rankings.

Alex Tarlescu12 min read
How to migrate from Shopify to WooCommerce (own your store) — conceptual editorial illustrationMigration & Transition

How to migrate from Shopify to WooCommerce (own your store)

Shopify is rented. WooCommerce is owned. Here's how to move your products, customers, orders, and rankings without breaking the store.

Alex Tarlescu14 min read
How to migrate from Blogger to WordPress (without losing traffic) — conceptual editorial illustrationMigration & Transition

How to migrate from Blogger to WordPress (without losing traffic)

Blogger is free but rented. Here's the beginner path to move your blog to WordPress without losing posts, comments, or your Google rankings.

Alex Tarlescu12 min read
How to migrate from Weebly to WordPress (2026) — conceptual editorial illustrationMigration & Transition

How to migrate from Weebly to WordPress (2026)

Weebly is a closed builder with no clean export, so moving to WordPress is a rebuild. Here's the honest path that keeps your pages and rankings.

Alex Tarlescu12 min read
How to change your WordPress domain without losing SEO — conceptual editorial illustrationMigration & Transition

How to change your WordPress domain without losing SEO

Moving to a new domain changes every URL on your site. Here's the redirect-everything sequence that carries your rankings across intact.

Alex Tarlescu14 min read
The migration, end to end — staging-first and redirect-safe.
  1. Inventory
    List every URL, template, and ranking page before you touch anything.
  2. Stage a copy
    Clone to staging. Never rebuild on the live site.
  3. Rebuild on the new theme
    Match templates and move content across on the staged copy.
  4. Map URLs & redirects
    301 any slug that changes — set the redirects before launch, not after.
  5. QA
    Check links, speed, mobile, structured data, and forms on staging.
  6. Cut over & monitor
    Flip it live, resubmit the sitemap, and watch Search Console for 2–4 weeks.